Rapid Nutrition Appoints New Board Member

Australian natural healthcare company Rapid Nutrition has appointed Vaidy Nateshan to its board of directors.

Nerang, Queensland, March 08, 2012 - Mr Nateshan’s career includes work in both the operational and strategic aspects of a wide range of industries ranging from oil and gas, Information Technology, business consulting and pharmaceuticals.

Having travelled extensively, he has worked in over 30 countries and executed and managed strategic alliances in over 12 countries, which includes managing a joint venture in China and setting up marketing operations in the Middle East.

He has also managed manufacturing, marketing and financial operations for companies in India, South East Asia and the Middle East.

Rapid Nutrition managing director Simon St Ledger says Mr Nateshan was instrumental in the recent acquisition of Indian manufacturing company Cheminnova, and with his specific experience within the healthcare sector, will prove to be extremely beneficial for the company.

“Mr Nateshan’s extensive experience in business consulting and pharmaceuticals will assist the company to grow both its offering and client base,” Mr St Ledger says.

“His appointment is key in enabling Rapid Nutrition to position itself as a world leader in natural healthcare as he has been identified as a business turnaround expert and a keen strategist.

“Having held senior management positions in his career, Mr Nateshan has served as a very useful interface between the expectations of the investor and the customer and will be invaluable as a director of our board.”

Mr Nateshan says his immediate plans are to meet with several key banks to investigate future finance options.

“Through my career I developed an aptitude to raising equity and debt capital in multiple countries and I intend to actively seek more revenues for capital raising for the company,” Mr Nateshan says.

“Through this I hope to build the profile of Rapid Nutrition and raise more awareness about the brand and products internationally.”

Rapid Nutrition recently announced its intention to list on the Deutsche Börse’s Frankfurt Stock Exchange.

The listing proposal will be presented to Rapid Nutrition shareholders for final approval in the coming weeks with the aim of a company roll up into a UK based public limited company to be completed soon after.

For more information on the board members visit www.rapid-nutrition.com

For all media enquiries contact Bruce Nelson on +61 (0) 423 403 44 or media@rapid-nutrition.com

About Rapid Nutrition

Rapid Nutrition is a natural healthcare company focused on the research, development and production of a range of life science products.

The company was established on the back of its successful and proven weight loss supplement range which is exported worldwide, and now offers consumers a growing range of health and wellbeing solutions to meet existing and emerging societal health concerns, as well as a providing number of wider services to the life sciences industry.

Contact:

Bruce Nelson

Zakazukha Marketing Communications

3 Eden Court

Nerang, Queensland 4220

+61 7 5596 6634

bruce@zakazukha.com

http://www.zakazukha.com

Parents’ New Year’s Resolution Weight Loss Behaviors Can Contribute to Eating Disorders in Children

Eating Recovery Center Urges Parents to Model Healthy Behaviors While Tackling Weight Loss and Fitness Goals

Denver, CO, January 17, 2012 - As millions of Americans resolve to lose weight in 2012, parents’ new diet and fitness regimens may have an unintended, negative outcome—triggering disordered eating behaviors or body image issues in their children. Because children often will mirror what they observe in their adult counterparts, Eating Recovery Center (www.EatingRecoveryCenter.com), an international center for eating disorders recovery providing comprehensive treatment for anorexia, bulimia and binge eating disorder, urges parents to be mindful with their food- and body-focused words and behaviors while undertaking New Year’s resolutions.

“Children and teens are very susceptible to picking up value judgments about body shape and size,” said Elizabeth Easton, PsyD, clinical director of Child and Adolescent Services at Eating Recovery Center. “If we teach them – through dieting, over-exercise behaviors and critiques of our own bodies – that there is a ‘good’ body type, then that is exactly what children will strive for at all costs if they are susceptible to an eating disorder or poor body image.”

According to the National Eating Disorders Association, weight and body consciousness among children begins at very young ages, with research finding that 81 percent of 10-year-olds are afraid of being fat and 46 percent of 9- to 11-year-olds are “sometimes” or “very often” on diets.

More than one-third of “normal dieters,” many of whom begin dieting at young ages, progress to pathological dieting, a condition marked by continual dieting and from which 20 to 25 percent of individuals develop eating disorders. When considered alongside a recent Thomson Reuters and National Public Radio poll, which reveals that one-third of Americans have made a New Year’s resolution to lose weight in the last five years, this research illustrates the perfect storm parents can unknowingly initiate by adopting aggressive or unhealthy weight loss regimens.

Eating Recovery Center encourages parents to follow these four tips to model healthy behavior, help their children embrace healthy attitudes about their bodies and minimize the chances that children will adopt negative thoughts and behaviors related to food and body image.

1. Do not diet. Instead, resolve to eat healthier, well-balanced meals. Through their own behaviors, parents can teach children how to focus on moderation without rigidly labeling foods as “good” or “bad.”

2. Shift your perspective on exercise. Instead of looking at exercise as a dreaded weight loss tool, approach it as a fun activity for feeling good and improving overall health. Plan family outings and activities and children will follow their parents’ example.

3. Be aware of comments you make about your body. Children are far more astute than parents may give them credit for, and they often mirror observed behaviors. Offhand comments about having a “fat day,” failing at your weight loss resolution or feeling too snug in an old pair of jeans can have a bigger effect on a developing child’s body image than many may think.

4. Be aware of comments you make about others. Criticizing others for “gaining a few pounds” over the holidays or complimenting someone for resolution-driven weight loss can lead children to believe that there are “good” and “bad” body shapes and sizes.

“Because eating disorders have a genetic component, children with a family history of anorexia, bulimia or binge eating disorder are particularly susceptible to negative diet- and body-focused words and actions,” explains Dr. Easton. “In these children, seemingly innocent body image comments or dieting behaviors can quickly spiral out of control.”

Parents are encouraged to seek an eating disorders assessment if they notice troubling food- or body image-oriented behaviors in their children. Recovery is entirely possible with early intervention and proper eating disorder treatment from qualified professionals.

About Eating Recovery Center

Eating Recovery Center is an international center for eating disorders recovery providing comprehensive treatment for anorexia, bulimia, EDNOS and binge eating disorder. Denver-based facilities include the Behavioral Hospital for Adults, the Behavioral Hospital for Children and Adolescents, and the Partial Hospitalization Program and Outpatient Services. In addition, Eating Recovery Center, in partnership with Summit Eating Disorders and Outreach Program, offers Partial Hospitalization and Outpatient Services in Sacramento, California. Under the personal guidance and care of Drs. Kenneth Weiner, Craig Johnson, Emmett Bishop and Ovidio Bermudez, our collaborative programs provide a full spectrum of services for children, adolescents and adults. Our integrated programs offer patients a continuum of care that includes Inpatient, Residential, Partial Hospitalization, Intensive Outpatient and Outpatient services. Our compassionate team of professionals collaborates with treating professionals and loved ones to cultivate lasting behavioral change. For more information please contact us at 877-218-1344 or info@EatingRecoveryCenter.com or confidentially chat live on our website at www.EatingRecoveryCenter.com.

Contact:

Shannon Fern

CSG|PR

3225 East 2nd Avenue

Denver, CO 80206

303.433.7020

sfern@csg-pr.com

http://www.csg-pr.com