Tuesday, March 15, 2011

RedEye Announces New Seminar on Creating a Behavioural Email Strategy

Join us on 17th March 2011 to find out how strategy delivers improved online conversion

London, UK, March 15, 2011 -- RedEye today announces the second of its series of concise webinars focusing on behavioural email, ‘Creating a behavioural email strategy to improve online conversion.’It takes place on Thursday 17th March 2011 at 3.00-3.30pm.

The first technique for making behavioural email work is to develop an effective strategy - spend time getting this right and conversion rates will soar. The easiest way to improve ROI is to convert more prospects already using a website. A clever, joined up behavioural email programme targets hot prospects, achieving results as high as 90% open rates, 50% click-through rates and 10% conversion to sale.

In only 20 minutes, this beginners’ guide will help marketers understand how to implement a behavioural email strategy to target customers (whatever their online behaviour) and effectively generate extra revenue. Relevant to all ecommerce sectors including retail, travel and gambling, the brief session packs in a lot of useful content and uses real-world case studies to illustrate success.

This webinar will provide attendees with the following insight:

* Learn how different behavioural email triggers can be used to target users based on online activity.

* Discover how a simple behavioural email trigger can evolve into multiple email campaigns.

* Understand how a structured behavioural email programme will achieve targeted campaigns that improve conversion and ROI.

Behavioural email is still somewhat of a secret in the online marketing world. Although increasingly talked about, recent research has revealed only 12% of companies are actually utilising it today. This webinar is designed to help anyone interested in using behavioural email understand more about how it works and how they can benefit from it. In addition, it dispels the myth that behavioural email has to be expensive and complicated.

About the speaker
Garry Lee has worked in online analytics for over 10 years and produced the UK’s first behavioural email programme in 2001. Garry currently heads up RedEye’s analytics department responsible for behaviourally targeted systems.

How to Attend

17thMarch 2011
20 minutes with 10 minute Q&A

Press Contacts
Katie Traynier, Marketing Manager: katie.traynier@redeye.com, 01908 340 903

About RedEye
RedEye is the leader in behavioural email. RedEye has been helping online companies improve conversion since 1997, providing an integrated service of email marketing, web analytics and website usability.

In 2001 RedEye launched the first behavioural email campaign for William Hill. Behavioual email integrates web analytics with email marketing to produce highly targeted emails based on online user behaviour. Today RedEye helps hundreds of online companies improve conversion using behavioural email, achieving results such as of 750% ROI and 10% online conversion. In 2010 RedEye launched Behavioural Email onDemand, a self service solution enabling online companies to run basic behavioural email campaigns such as basket abandonment.

By integrating analytics with usability RedEye offers a unique service of Conversion Rate Optimisation. This service provides a structured process to help online companies fully analyse customer behaviour, enabling marketers to make the correct changes or implement the right strategies to improve online conversion.

RedEye previously won the NMA Award for ‘Best Use of Email’ and was shortlisted in the Econsultancy Innovation Awards for ‘Innovation in Email Marketing’.

RedEye currently has 3 UK offices (London, Milton Keynes and Crewe) and has just launched its first European Office in Dusseldorf, Germany. RedEye clients include French Connection, Haven Holidays, Hotel Chocolat, ASOS, Monarch, Butlins, HSBC and Ted Baker.

Katie Traynier
Marketing Manager
26 Grosvenor Gardens
London, London
01908 340 903

EliteProNet Announces Construction Projects Up for Bid in South Florida

EliteProNet, a Professional Network of Commercial Contractors, announced today that several new projects are now up for bid in South Florida.

West Palm Beach, South Florida, March 15, 2011 -- EliteProNet, a Professional Network of Commercial Contractors, announced today that several new projects are now up for bid in South Florida.

Subcontractors and contractors who are available to bid their services for these projects should contact EliteProNet online at www.elitepronet.com or call 877-656-4706. The available projects listed as follows are in full construction and not in design or planning.

1.Site work and new construction of a Fire Station in South Bay, FL

2.Site work and new construction of a Retail Store in Hialeah, FL

3.Demolition and interior build-out of a Medical Facility in Deerfield Beach, FL

4.Renovations and repaving of a lot in Delray Beach, FL

5.Renovations and new construction of a Swimming Facility in Miami Beach, FL

6.Renovations, demolition, and remodeling of a Retail Store in Boynton Beach, FL

7.Renovations and demolition of a Grocery Store in Miami, FL

8.Site work and new construction of a grocery store and parking lot in Riviera Beach, FL

EliteProNet was originally founded in December of 2008 by Dean Cameron and Kevin Priddy as Elite Subcontractors and now provides construction projects up for bid in Florida, New Jersey, Pennsylvania, Virginia, Washington D.C., Maryland, and Delaware, North Carolina, and Georgia.

EliteProNet corporate headquarters is located at 5589 Okeechobee Blvd., Ste. 202, West Palm Beach, FL 33417. For more information please call (877) 656-4706 or visit www.elitepronet.com.

Erin Crawford
5589 Okeechobee Blvd.,Ste. 202
West Palm Beach, FL 33417