Thursday, September 1, 2011

Crowne Plaza LAX Hotel Achieves Green Seal™ GS-33 Certification

The Crowne Plaza Los Angeles Airport Hotel is proud to announce the achievement of Green Seal’s bronze level certification under the GS-33 Standard for Lodging Properties.

Los Angeles, CA, September 02, 2011 - The Crowne Plaza Los Angeles Airport Hotel is proud to announce the achievement of Green Seal’s bronze level certification under the GS-33 Standard for Lodging Properties. This accomplishment verifies that the hotel meets a rigorous set of environmental standards designed to reduce impact on the environment and human health.

“Our certification with Green Seal speaks to the determination of our staff to take a stand for environmental stewardship and put action to our values,” states Moussa Ndiaye, hotel manager. “This was truly a team effort, and I am very proud to work with such a dedicated team.”

The hotel general manager, Michael Payton, states that decision to become Green Seal-certified stemmed from two emerging trends: the growing awareness of environmental concerns among travelers, and the need to verify and quantify environmental practices. “The Green Seal standard provided us with both the road map and the accountability measurement we needed to confidently move ahead in our sustainability efforts,” states Payton.

Becoming Green Seal-certified is no small feat. Hotels must implement and document practices that minimize waste, improve energy efficiency, conserve water, improve indoor air quality, reduce harmful chemical usage, and demonstrate commitment to environmental purchasing. There are currently less than 125 hotels worldwide that have earned certification through Green Seal.

The Crowne Plaza LAX participated in the Gateway to a Greener L.A. initiative, a business community program that provided resources to businesses within the district to implement green practices that lead to measurable environmental improvement. The program was led by Julie Baylor, a green hospitality consultant in Los Angeles, who provided guidance and direction through the certification process. To date, the program has resulted in four Green Seal-certified hotels within the district, representing nearly 40% of the business district’s hotel guestroom inventory.

About Green Seal:
Established in 1989, Green Seal is a national non-profit organization that has developed science-based certification standards for products and services that meet rigorous environmental requirements. The GS-33 standard for lodging properties requires hotels to demonstrate sustainable business practices in the areas of waste minimization and reduction, recycling, energy efficiency, water conservation, indoor air quality, and environmentally sensitive purchasing. www.greenseal.org

About Julie Baylor Hospitality Consulting:
Julie Baylor Hospitality Consulting provides training resources and project management services to hotels that are seeking to implement green practices and achieve green lodging certifications. www.juliebaylor.com

Contact:
Julie Baylor
Julie Baylor Hospitality Consulting
Crowne Plaza Los Angeles Airport Hotel
5985 W. Century Blvd.
Los Angeles, CA 90045
323-540-4449

SeeS (S Double E S) Starts New Record Label, Launches Website, SeeSHipHop.com

CT local artist SeeS (S Double E S) defines passion and grind by starting his own record label and website to “SeeS Control” of the music industry.

Farmington, CT, September 02, 2011 - Chances are you have never heard about SeeS (S Double E S), but that is about the change, and make no mistakes that is a positive thing for Hip Hop. CT’s own local artist Scott Sheldon, known by stage name SeeS, is beginning to make moves in the music industry and has begun to welcome the much overdue support that his talent warrants.

In the past two years SeeS has been able to accomplish an amazing amount for an unknown and unsigned artist, and because of this work that will soon change.

In the last two years SeeS has started his own record label to promote himself, CT Corporate Takeover, collaborated with Cappadonna and Inspectah Deck from Wu-Tang as well as multiple platinum producers, created an official EP “SeeS Control”, secured a distribution deal with Bungalo/Universal Music Group for two of the singles, produced a top notch music video for his single “Mad At Me” (Feat. Diana Fuentes), produced two commercials for Mega Education that aired on Comcast in CT, completed interviews and got air play on Hot 93.7 the #1 Hip Hop station in CT, and managed to design and manage a fully functional website, www.seeshiphop.com, where all of these accomplishments can be seen and heard.

A true prodigy, SeeS has been writing and performing Hip-Hop songs since the age of 13 (now 25). SeeS was raised in the affluent suburbs of Hartford, CT, not exactly a ‘hotbed’ for Hip-Hop music. But this ironic environment simply serves to underscore his phenomenal natural talent. In the mid-90’s while Hip-Hop’s wave of popularity was exploding worldwide, SeeS, a young adopted teen living in privileged suburbia, struggled mightily with identity, individuality and sense of purpose. Hip-Hop culture captivated him. He loved it. It offered him an outlet and the freedom to express himself without limits.

Do Hip Hop a favor and learn more about SeeS. Visit his website http://www.seeshiphop.com, or simply Google (S Double E S), follow him on twitter @sees09, and Facebook www.facebook.com/sees09.

Contact:
Scott Sheldon
CT Corporate Takeover
45 High St, 06032
Farmington, CT 06030
860-559-6079

Verba to Deliver Marketing Expertise to Senior Living, Home Health Industries

Verba HealthCare Promotions will embrace the Senior Living, Home Health and Long -Term Care industries as they meet the surge in demand of the country’s most burgeoning demographic. Verba HealthCare Promotions to Deliver Marketing Expertise to Senior Living, Home Health Care and Long -Term Care Industry

New Braunfels, TX, September 02, 2011 - Verba HealthCare Promotions will embrace the Senior Living, Home Health and Long -Term Care industries as they meet the surge in demand of the country’s most burgeoning demographic. Those aged 65 and better are poised to comprise nearly 20% of America’s population by 2030. Based in Texas, Verba facilitates outreach and marketing efforts, helping their customers to “touch more lives, and build more business.”

Producing promotional products for distribution during personal interface with doctors and families at health fairs, workshops and community events, the company says their mission is a far-reaching one. “The products and services we offer create dialogue. We help our customers make connections and build goodwill in the communities they serve,” said Verba’s President, James Blake.

According to Blake, Verba brings to the table a keen understanding of the challenges faced by senior care administrators. “Our goal is to help our customers become better marketers, while they focus on providing excellent care to the aging population.”

By year’s end, Verba will launch a brand new website and blog in tandem with social media platforms. The increased on-line presence will empower customers with industry resources, support and a hub for collaborative efforts. Combined with Verba’s broad range of customizable promotional materials, the company offers direction on how to successfully execute a marketing strategy. Many of those strategies start with a conversation, a “touch point.”

“One of our customers in Texas served a community where high school football was a local passion, so we designed solutions around that theme. The strategy proved a huge win for them,” said Sabrina Hamilton, Verba’s Marketing Programs Manager.

Blake and his executive team say theirs is a corporate culture that values people first. “We’re motivated by our shared sense of social responsibility to foster pride in the good work this industry’s doing,” said Blake.

Verba is currently inviting new beta customers to discover the kind of impact a strategic partnership can make. To discover the advantages associated with Verba’s beta customer program, contact 866.574.2013 or email info@goverba.com.

For further information, visit www.goverba.com.

Verba Contact: Sabrina Hamilton, Marketing Programs Manager, info@goverba.com, 866.574.2013

Media Contact: Scott Kelly, Black Dog Promotions, Scott@blackdogpromotions.com

Contact:
Scott Kelly
Verba Healthcare Promotions
555 IH-35 South, Suite 308
New Braunfels, TX 78130
480-206-3435

Businesses can use Lawsuits to Fight and Prevent Fraud

Fraud is a growing problem for businesses of all shapes and sizes. Each year organizations ranging from small businesses to giant corporations lose billions of dollars to fraud.

Atlanta, GA, September 01, 2011 - Fraud is a growing problem for businesses of all shapes and sizes. Each year organizations ranging from small businesses to giant corporations lose billions of dollars to fraud. Fraud is getting worse as sophisticated scam artists using the latest technology increase the size and scope their crimes.

To make matters worse, many of these criminals operate overseas where they are beyond the reach of American law enforcement. Organized gangs of fraudsters are now reported to operate out of countries such as China, Russia, Nigeria and Estonia. It can be difficult to track these people down and often hard to hold them accountable.

The crimes they perpetuate against companies include accounts payable fraud, accounts receivables scams, embezzlement, insurance fraud, invoice scams, bank fraud, identity theft and computer hacking to name just a few. Unfortunately law enforcement can have a hard time locating and prosecuting such individuals particularly if governments overseas refuse to cooperate.

One option that U.S. businesses have is to file lawsuits against such criminals in American courts. Even if the funds stolen cannot be recovered, the criminals can be held accountable for their actions. If they have funds or assets in the US, the court can seize them. If any person or organization in the US is helping the criminals, their assets and funds can be seized in the lawsuit. It might even possible to sue foreign governments that are helping or shielding fraud artists.

Because lawsuits are public record, such lawsuits can also generate negative publicity and embarrass the foreign government involved. Such publicity can alert other businesses to the existence of the scam and warn them to avoid getting ripped off. It can also trigger settlements or repayments of lost revenues in order to “make it go away”.

Filing such a lawsuit is a new or novel idea. In the past, Americans have sued foreign nationals, foreign corporations and foreign governments and won. In 2010 for example, New York lawyer Howard Fensterman sued a number of parties in Abu Dhabi on behalf of a group of American investors that had $18 million stolen from them while trying to start an insurance company in the United Arab Emirates. This lawsuit embarrassed the UAE government by insinuating that the Persian Gulf Country was not a good place to do business.

Contact:
Mike Smith
440 Andrews Ave
Atlanta, GA 30301
920-343-0980

Dawn Enterprises to Supply Concrete Planters to City of Dallas and Fair Park

Dawn Enterprises provided 4' square concrete planters to the City of Dallas and Fair Park in Con-Tex finish.

Manchester, CT, September 01, 2011 - Dawn Enterprises, elite manufacturer of precast concrete outdoor site amenities, has been chosen by the City of Dallas, Texas to provide concrete planters for Fair Park.

More specifically, the City of Dallas opted for Dawn Enterprises’ 4’ square planters (PC48S) in Doeskin Brown, featuring a proprietary Con-Tex finish; this was necessary to match existing Fair Park planters.

Concrete planters are designed for durability, aesthetics and security protection, as they can easily withstand harsh weather and offer an attractive perimeter barrier. For more detailed information, please contact Dawn Enterprises at 1-800-262-3296 or visit http://www.godawn.com/category/planters.htm

Headquartered in Manchester, Connecticut, Dawn Enterprises is a green-friendly company and can manufacture any of their products (benches, bollards, tables, planters, waste receptacles, ashtrays, bollard covers, chairs) utilizing recycled and sustainable materials. Visit their website at www.godawn.com

Contact:
Tony Giordano
Dawn Enterprises
275b Progress Dr
Manchester, CT 06042
800-262-3296

Sheraton Gateway LAX Hotel Achieves Silver Tier Certification with Green Seal™

Building upon their achievement of bronze tier certification in 2010, the Sheraton Gateway Hotel at Los Angeles Airport is pleased to announce they have earned Green Seal’s Silver Tier Certification under the GS-33 Standard for Hotels and Lodging Properties.

Los Angeles, CA, August 31, 2011 - Building upon their achievement of bronze tier certification in 2010, the Sheraton Gateway Hotel at Los Angeles Airport is pleased to announce they have earned Green Seal’s Silver Tier Certification under the GS-33 Standard for Hotels and Lodging Properties. This change in tier from bronze to silver accents the hotel’s commitment to environmental stewardship and ongoing, continuous improvement in sustainability.

The GS-33 standard requires hotels to demonstrate sustainable business practices in the areas of waste minimization and reduction, recycling, energy efficiency, water conservation, indoor air quality, and environmentally sensitive purchasing. Some of the initiatives implemented at the Sheraton Gateway as part of the Silver tier certification include composting, amenity donations, reduction in hazardous chemicals, integrated pest management, and selection of products with low VOC content.

The Sheraton Gateway took part in the Gateway to a Greener L.A. initiative, a business community program that provided resources to businesses within the district to implement green practices leading to measurable environmental improvement. The effort was led by Julie Baylor, a green hospitality consultant in Los Angeles, who provided guidance and direction through the certification process. As a result of the program, the Gateway to L.A. business district now boasts four Green Seal certified hotel properties, which represents nearly 40% of total guestroom inventory within the district.

About Sheraton Gateway Hotel:
Stylish and sophisticated, warm and inviting - the thoughtfully renovated 802-room Sheraton Gateway Hotel offers a distinctive blend of classic West Coast luxury, up-to-the moment technologies and resort-style amenities. A conveniently located hotel near LAX, wired for technology, and outfitted for recreation, the hotel perfectly captures the city's unique vitality and refined sense of urban living. http://www.sheratonlax.com/

About Julie Baylor Hospitality Consulting:
Julie Baylor Hospitality Consulting provides training resources and project management services to hotels that are seeking to implement green practices and achieve green lodging certifications. www.juliebaylor.com

Contact:
Julie Baylor
Sheraton Gateway Hotel
6101 W. Century Blvd.
Los Angeles, CA 90045
310-642-1111