Wednesday, October 26, 2011

US doctors Frustrated with Spiraling costs of surgery take patients to Mexico for Medical care

Surgical patients in search of premium quality, affordable, safe medical care will travel with MedToGo International to Puerto Vallarta, Mexico, beginning November 1, 2011 to undergo varied procedures.

Tempe, AZ, October 26, 2011 - Inviting new patients, MedToGo announces a $500 discount on aesthetic and orthopedic surgery packages, and a 25% discount for surgeries related to obesity, such as gastric bypass. A few examples of reduced prices for popular aesthetic procedures include:

Mommy Makeover (Tummy tuck, 3 areas of Liposuction & Breast Augmentation): $7,300

Breast Lift and Augmentation: $4,300

Facial Rejuvenation (Facelift, Brow lift, Eyelids): $5,200

Pre-Wedding (Breast Augmentation, Liposuction & Gluteus Augmentation) $6,500

MedToGo patient, Candace Smith, had this to say about her successful experience with aesthetic surgery performed in Mexico, “…when you meet Dr. Ceballos, you will immediately feel a sense of calmness and peace in his presence.” MedToGo has empowered hundreds of patients to gain access to quality medical care for up to 80% savings compared to procedures performed in the United States.

A medical travel company owned and operated by a family of physicians educated and trained in America, MedToGo International, based in Tempe, Arizona, coordinates every detail of a patient’s trip south of the border. Personally sourcing top-tiered physicians and hospitals in Mexico and Costa Rica, doctors at MedToGo offer cost-effective, safe, time sensitive alternatives.

Dr. Robert H. Page of MedToGo will accompany patients on the trip in November to Puerto Vallarta, along with a patient coordinator. Currently the owner of a bilingual medical practice in Tempe, Arizona, Dr. Page works alongside his two American educated and trained sons at MedToGo, Dr. Curtis Page and Robert R. Page.

MedToGo’s mission to provide quality, safe alternatives to medical care for the underserved in America and Canada began more than a decade ago. The organization’s Founder, Arizona native Dr. Robert H. Page, was awarded his medical degree from the Universidad Autónoma de Guadalajara in 1971. He’s since served as Chief of Staff at Tempe St. Luke’s Hospital from 1991 to 1993, and enjoys accolades and respect, expertly navigating the medical landscapes in both Mexico and the U.S.

For further information regarding MedToGo’s network of physicians and hospitals, plus patient testimonials, visit

Press contact:
Scott Kelly, CEO
Black Dog Promotions

Scott Kelly
Black Dog Promotions
9920 S. Rural Rd., Ste 108
Tempe, AZ, 85284

NanoMarkets Releases New Report on Markets for Molybdenum in Solar and Electronics

In the report NanoMarkets quantifies the markets for molybdenum in solar panels, displays and advanced lighting and also looks at molybdenum compounds molybdenum disilicide, molybdenum disulfide, molybdenum oxide, and molybdenum-doped zinc oxide.

Glen Allen Virginia, October 27, 2011 - Industry analyst firm NanoMarkets announced the release of its latest market report on electrode materials titled, “Molybdenum Markets in the Electronics and Solar Industries -2011.” In this report, NanoMarkets identifies and quantifies the markets for molybdenum in important emerging markets including solar panels, displays and advanced lighting. In addition to covering novel uses of molybdenum itself, this report also looks at emerging applications for molybdenum compounds such as molybdenum disilicide, molybdenum disulfide, molybdenum oxide, and molybdenum-doped zinc oxide.

Additional details about the report are available at the NanoMarkets website at

While this report focuses on the use of molybdenum for electrode applications, it also discusses the current and future use of use of molybdenum and its compounds in related markets such as heating elements and sealants. Among the firms that are discussed in this report are American Elements, Angstrom Sciences, Avancis, First Solar, GE, Honda Soltec, Kurt J. Lasker, Q-Cells, Samsung, Soltecture, Sylhan and Würth Solar. As with other NanoMarkets reports, this report on molybdenum pinpoints opportunities and also provides eight-year forecasts, broken out by application.

From the Report:
Molybdenum’s high conductivity and especially its ability to adhere to CIGS absorber layers has made it the dominant material for bottom contacts in the CIGS solar panel sector, a sector that is expected to grow rapidly over in the near future. In addition, NanoMarkets believes that the strong performance of molybdenum in the CIGS sector will encourage its use in other solar panel sectors; especially in the CdTe solar panels, which, to date have been the most successful of all the thin-film photovoltaics offerings.

There is also considerable R&D work currently being carried on into using molybdenum in and molybdenum compounds for OLED displays and lighting. The new NanoMarkets report notes that, although OLED technology has considerable market potential over the next decade and has received backing from the largest firms in displays, smartphones and lighting, it is still struggling to find optimal electrode materials. In particular, the OLED industry is desperately seeking electrode materials that are less vulnerable to corrosion and which can lead to higher performance for the OLEDs themselves.

While NanoMarkets believes that molybdenum will find new markets in the electronics and solar panel industry in the near future, the report also notes that much will depend on its pricing. If inflationary trends ultimately lead to much higher prices for molybdenum, solar panel makers and other users will look for ways to avoid molybdenum, with aluminum and copper serving as acceptable substitutes in the solar panel industry, for example.

About NanoMarkets:
NanoMarkets tracks and analyzes emerging market opportunities in energy, electronics and other markets created by developments in advanced materials. The firm is a recognized leader in industry analysis and forecasts for the display, solar panels and lighting industry and has been covering the market for electrodes and electrode materials for these markets for more than four years.
Visit for a full listing of NanoMarkets' reports and other services.

Robert Nolan
PO Box 3840
Glen Allen, VA 23059
(804) 270-4370

Satisfaction with Online Conversion drops to All-time Low

New RedEye and Econsultancy report finds just 25% of marketers are satisfied with online conversion, with satisfaction dropping by 5% in one year

Shenley Wood, Milton Keynes, October 25, 2011 - Findings from the new Conversion Rate Optimization Report 2011 from RedEye & Econsultancy show most companies are not happy with their online conversion rate. Just 25% say they are satisfied and, worryingly, this figure is dropping. Similarly, there has been a 5% drop in conversion rate improvement in just 12 months.

As the world of digital becomes more competitive, and more tools and methods are introduced, it seems it is becoming harder to improve conversion rates. What this new research is showing, is while companies are implementing more methods, it not so much what you do, but how you do it that counts.

Dissatisfaction with conversion is a growing problem, yet companies are slow on the uptake. Mark Patron, CEO at RedEye explains: “This research shows there are major opportunities for key executives to focus on the bottom line – generating business – it’s just not being done effectively. With a clear CRO (conversion rate optimisation) strategy and best practice procedures in place, and implemented intelligently, companies can see a serious uplift in sales. Just a few per cent improvement in conversion makes a significant difference to revenues generated.

“What we have learnt is people and processes are key. This report highlights just how important employing a structured process is. Companies that had a structured approach to conversion were twice as likely to have seen a large increase in sales. Yet only 31% had a structured process – a major reason satisfaction is so low.”

Coupled to this low satisfaction is the fact that 54% of marketers don’t target basket abandoners at all. Having spent significant budget driving traffic to their site, the majority of ecommerce brands are ignoring these so-nearly-customers. The stats are clear: 70% of companies who target abandoners have increased sales.

In addition, brands are not adapting to the different communication channels. 84% of companies are not designing their marketing emails for mobile devices, and 70% are not designing their websites for mobile either. In this fast growing segment, particularly in retail, tablets and handhelds should not be ignored.

Econsultancy Research Director, Linus Gregoriadis, said: "Satisfaction rates may be decreasing partly because there is a greater awareness within businesses about the opportunities they may be missing without the right tools and processes in place. Companies will need to increasingly focus on improving conversion rates during 2012, by ensuring they have a structured approach to online optimisation to improve the bottom line. 

"The tools for gathering insight and for carrying out tests are becoming more user-friendly and accessible, but organisations must have the right knowledge and expertise around CRO to complement this, both in-house or within their agencies."

Mark Patron adds: “Companies need to act to confront conversion rates head-on, develop an optimisation strategy or they will see rates dropping further. It’s a real competitive advantage for today’s marketers – get it right and you will make a lot more money from your website,”.

Having run this report for three years, and using its extensive industry experience, RedEye regularly sees companies with increasingly sophisticated ecommerce operations. This produces a flood of customer data that is ever more difficult to interpret. That is why a clear strategy is essential to enable them to prioritise the key areas to focus on to meet their conversion objectives.

For a copy of the full report please visit: . The report will be available from Monday pm after the webinar on the latest research by Econsultancy and RedEye – ‘How to Improve Conversion’ on Monday 24th October 2011 at 3pm. Join Econsultancy’s Linus Gregoriadis and RedEye’s Mark Patron, as they go through the findings of the research and reveal what online companies should be doing in order to improve conversion. Register for the webinar here

Based on the findings of this report RedEye has released a new white paper explaining how to implement a structured process to improve online conversion. This white paper can be downloaded from

The research is based on a survey of more than 700 client-side and agency digital marketers carried out in July and August 2011.

Press Contacts:
Katie Traynier, Marketing Manager:, 01908 340 903

About RedEye:
RedEye is the leader in behavioural email. RedEye has been helping online companies improve conversion since 1997, providing an integrated service of email marketing, web analytics and website usability.

In 2001 RedEye launched the first behavioural email campaign for William Hill. Behavioural email integrates web analytics with email marketing to produce highly targeted emails based on online user behaviour. Today RedEye helps hundreds of online companies improve conversion using behavioural email, achieving results such as of 750% ROI and 10% online conversion. In 2010 RedEye launched Behavioural Email onDemand, a self service solution enabling online companies to run basic behavioural email campaigns such as basket abandonment.

By integrating analytics with usability RedEye offers a unique service of Conversion Rate Optimisation. This service provides a structured process to help online companies fully analyse customer behaviour, enabling marketers to make the correct changes or implement the right strategies to improve online conversion.

RedEye previously won the NMA Award for ‘Best Use of Email’ and was shortlisted in the Econsultancy Innovation Awards for ‘Innovation in Email Marketing’.

RedEye currently has 4 European offices (London, Milton Keynes and Crewe in the UK and Dusseldorf, Germany) and has just launched its first US office in New Jersey. RedEye clients include Skype, Ford, French Connection, Haven Holidays, Hotel Chocolat, ASOS, Monarch, Butlins, HSBC and Ted Baker.

About Econsultancy:
Econsultancy is a global independent community-based publisher, focused on best practice digital marketing and e-commerce, and used by over 240,000 internet professionals every month.
Our hub has 105,000+ members worldwide from clients, agencies and suppliers alike with over 90% member retention rate. We help our members build their internal capabilities via a combination of research reports and how-to guides, training and development, consultancy, face-to-face conferences, forums and professional networking.

Join Econsultancy today to learn what’s happening in digital marketing – and what works.

Call us to find out more on +44 (0)20 7269 1450 (London) or  +1 212 699 3626 (New York).You can also contact us online.

Katie Traynier
Marketing Manager
26 Shenley Pavilions
Chalkdell Drive
Shenley Wood
Milton Keynes MK5 6LB
01908 340 903