Popular TV Talk Show Host and Singer Oleg Frish Celebrates 20th Anniversary in Media with New Single & Video “The Things we did last Summer, from "Duets with my American Idols," out February 22nd & 23nd

Oleg Frish, the acclaimed New York based radio and talk show host and singer/performer is celebrating his 20th Anniversary in media this year.

Los Angeles, CA, February 29, 2016 - Oleg Frish, the acclaimed New York based radio and talk show host and singer/performer is celebrating his 20th Anniversary in media this year. Since moving from Russia to New York to premiere his weekly talk show on Russian Television International (RTVi) he has interviewed over 2,000 music stars, celebrities, and many of his personal American idols including; the late James Brown, B.B. King and Donna Summer, Connie Francis, Engelbert Humperdinck, and Kenny G, to name just a few. Frish is kicking off his anniversary year with the release of a new single/video, “The Things We Did Last Summer", which is culled from his recent album release, "Oleg Frish, Duets With My American Idols." The single will be released on February 22, and the accompanying video will have its world premiere on February 23.

 "The Things We Did Last Summer," is one of four solo performances by Oleg on his album. The video, which features Frish’s smooth voice reminiscing about time spent with a loved one, (played by Yulia Zavyalova, a noted actress, television and radio personality), was produced and directed by Pete Polyakov on locations in NYC, Soho, and at the Master Theater in Brooklyn. It's Oleg's debut solo video, and follows his earlier duet videos with Gary U.S. Bonds ("You're Nobody Until Somebody Loves You") and Lou Christie ("When You're Smiling').

Oleg Frish: Duets With My American Idols,’ is a fourteen track opus comprised of 10 amazing duets with an all-star cast of revered artists and favorites of Oleg's, who deliver inspired performances of classic songs from the golden years of the American Songbook . The album includes an introduction by Connie Francis and duets with Bobby Rydell, Gary U. S. Bonds, Lainie Kazan, Tony Orlando, the late Ben E. King (in his last known recording), Melissa Manchester, Chris Montez, Peggy March, and B.J. Thomas. The recording was released on Frish's own imprint, Time Out Media, distributed by BDG/RED Distribution, LLC (a division of SONY Music Entertainment).

“I’ve always been fascinated and an avid fan of songs from the American Songbook, which I believe is the greatest music ever recorded.

Making this album and getting a chance to sing with so many incredible artists was really a dream come true." – Oleg Frish

Over the past 5 years Oleg has also been developing his live show with sold out performances at the Metropolitan Room in NYC and other venues (The Laurie Beechman Theater, The Millennium Theater in Brooklyn, and Joe’s Pub ). He’s continuing his anniversary celebration with upcoming performances at Metropolitan Room February 19th as part of the International Cabaret Festival, Trumpets Jazz Club (with Special Guest Roseanna Vitro) March 5th in Montclair, NJ, and at 54Below (with Special Guest Gary U.S. Bonds) in NYC, April 8th.

Stream “The Things We Did Last Summer” on Soundcloud
Stream Oleg Frish, Duets With My American Idols (PRIVATE LINK)

FOLLOW OLEG FRISH:
http://olegfrish.com
https://www.facebook.com/Oleg-Frish-182179468465328
https://twitter.com/frisholeg
https://www.youtube.com/user/OlegFrish

Contact:
Chip Schutzman
Miles High Productions
PO Box 93157
Hollywood, CA 90093
323-871-4821
http://olegfrish.com

Introducing Electronic Singer-Songwriter, Lexxica; Releasing her New Single “Hello Friday” out February 22nd!

Music Video Out February 23rd!

Hollywood, CA, February 29, 2016 - Presenting EDM vocalist, Lexxica; known for her wide range of musical productions. The singer-songwriter incorporates house, indie-dance, electro, and dubstep into her uplifting and high energy tracks. Getting ready to drop her second EP, Lexxica is set to release her first single and music video “Hello Friday” on February 22nd and 23rd, respectively. 

“Hello Friday” conveys the revitalizing anthem for the weekend. It emphasizes relinquishing your responsibilities after Friday and enjoying your freedom to the fullest. Lexxica intends for her listeners to let loose and let the music take control. This track’s rising energy builds with uplifting synths and Lexxica’s melodic vocals that flow in to a heavy electro-house drop.

There is no question about Lexxica’s passion for electronic music. Bringing her fans, not only something to listen to but, an experience for her listeners to captivate and feel. She clearly portrays her passion through her songwriting and pulsing, exhilarating songs. “It gets into your soul and pumps energy in to your veins,” Lexica says.

Lexxica co-wrote the single “Hello Friday” with Grammy nominated producer, Rusty Varenkamp. Varenkamp produced all of Lexxica’s upcoming tracks that will be featured on her soon-to-be released EP due out spring 2016.

“This song is about getting away and escaping the mundane. When you just need that rescue with your friends, when Friday comes along and you are under the lights and the whole world disappears. You feel free and alive and it’s the only place you want to be!” –Lexxica.

Contact:
Chip Schutzman
Miles High Productions
PO Box 93157
Hollywood, CA 90093
323-871-4821
https://itunes.apple.com/us/album/hello-friday-single/id1083772496

Conscious Singer-Songwriter Idalee Releases Debut EP Starting Now March 4th

Bonus Single “Heal” & Accompanying In-Prison Music Video Out February 12th

Los Angeles, CA, February 25, 2016 - Topher Hall aka Idalee marks a new beginning in the search for redemption and second chances. After overcoming a near death experience, the singer-songwriter changed his ways to leave the darkness behind and start over with a music project unlike any other.

After visiting Muskegon Correctional Facility in Michigan, Idalee was deeply moved by what he saw. This trip inspired the lead single “Heal,” a raw, personal ode about redemption.

Teaming up with Prison Fellowship, Idalee was granted exclusive access to a Texas prison to record the collaborative music video for “Heal” with a prisoner band for an insider’s look into each of the prisoner’s emotional testimonials and deep connection they had with the song.

Idalee takes influence from Nirvana, Elvis Costello, Weezer, Imagine Dragons, and Beck. The debut EP was produced by Will Brierre (The Killers’ Grammy-nominated Hot Fuss, Imagine Dragons’ Nightvisions,) and mixed by Ethan Kauffman (Ryan Cabrera).

Starting Now is a folk-pop personal project about rediscovering greater purpose and soul-searching that embodies the talented singer-songwriter and will captivate listeners.

Starting Now will be available for presale February 19th.

Download “Heal”

Watch ‘”Heal” Music Video (PRIVATE LINK)

Follow Idalee:
http://idalee.com
https://www.facebook.com/idaleemusic
https://twitter.com/idaleemusic
https://www.youtube.com/channel/UC_Z-jLIWT0qmYhBG8JcSgQw/feed
https://www.instagram.com/idaleemusic/

FOR PRESS INQUIRIES PLEASE CONTACT: CHIP SCHUTZMAN, Chip@mileshighproductions.com, 323- 871- 4821

Contact:
Chip Schutzman
Miles High Productions
PO Box 93157
Hollywood, CA 90093
323-871-4821
http://idalee.com

Storytelling for Photojournalists: Reportage and Documentary Photography Techniques

The unique photography manual with brutally practical tips and tricks just landed on Amazon and it's now available to pre-order.

Buffalo, NY, February 24, 2016 - Photographer Enzo Dal Verme (he has shot for Vanity Fair, The Times, l’Uomo Vogue, Marie Claire, Elle, Glamour and more) has decided to reveal some of his shooting tricks for an inside look at the world of reportages.

What’s behind the power of a reportage? After spending over a decade traveling all around the world capturing the essence of moments with his camera, photographer Enzo Dal Verme felt it was time to reveal some tricks of the trade.

The manual covers a variety of topics designed to help photographers create impactful images an compelling narratives.

How do you spot a hot subject, find an appropriate angle for rendering it and organize a very intense shooting trip? How do you line up the pictures taken day by day? How do you manage local contacts? What are the most effective strategies for getting your work published?

The photographer provides a wealth of tips on what and how to shoot, composition, light, post-production and everything needed to deliver your work as a pro.

This book started as a self-published pdf book targeted to photography students seeking advice. It turned out to be a success, mainly among professional photographers—hence the expanded and much enriched print edition.

Hundred-twenty-eight pages of shooting strategies made clear in behind-the-scenes episodes, and each chapter is illustrated with photographs by Enzo himself.

The manual is designed to help pro photographers and inspire photography novices eager to learn how to get the most out of a shooting trip.

Today’s photojournalists are challenged to tell visual stories in evermore inventive ways _ and to stay abreast of an industry that is constantly evolving. “Storytelling for Photojournalists” is a must for anyone who is serious about reportage photography.

Book on Amazon: http://amzn.to/1Vxzbhu

Contact:
Kate Neverth or Adam Richards
Amherst Media
PO Box 538
Buffalo, NY 14243
(800)622-3278
kneaverth @ amherstmedia.com
http://www.amherstmedia.com

Concious Hip-Hop Rapper Souleye Releases Second Single, “Labeled” Out February 22nd

Lyric Video Due Out February 24th

Los Angeles, CA, February 23, 2016 - Positive Hip-hop artist, Souleye announces the release of his second single, “Labeled” off of the critically acclaimed album, Shapeshifting. The single will be released February 22nd with an accompanying lyric video, out February 24th.

“Not only is he a brilliantly gifted lyricist, but his music delivers a strong and positive message… Each song off the new album is phenomenal and adds another dimension of depth.” –MuzicNotez

The talented lyricist is well known for his positive and thought-provoking music. Souleye is passionate through every verse and rhyme. His new release touches on anti-bully issues and the relinquishment of animosity between others. Souleye emphasizes a world of peace and happiness by controlling your negative thoughts and anger. “I live life, I don’t let life live me” he continues, “the voice in my head is not me, I change my perspectives and I take a different view,” Souleye says. The track Labeled is for everyone out there who’s ever felt judged by some one before even getting a chance to say hi.

The musical style of “Labeled” accentuates an old school hip-hop vibe with its consistent, down tempo beat and rhythmic rap flow. The melodic chorus ties the whole song together with his conscious thought provoking lyrics and groove.

“Souleye, who takes the tropes of hip hop, whisks them up with contemporary pop sounds and blends with new age inspired lyrics to create something truly unique.” – BuzzJack

Souleye has an exceptional amount of musical background while getting a chance to work with the likes of Bassnectar, MIMosa, STS9, The Glitch Mob and Michael Franti, and his wife Alanis Morissette. He has also performed at Coachella, Ultra Music Festival, Burning Man, Shambhala, and recently at Arizona’s Gem and Jam Festival. Souleye has also toured extensively in the United States, Canada, Europe and South America.

Along with his commitment to his up and coming career, Souleye is a dedicated father to his five-year-old son, Ever Imre and a beloved husband of 6 years to Alanis Morissette. The two have just recently announced that they will be expecting their second child in the Alanis’ touching animated video which concludes with the family of three gazing into the ultrasound at their newest member of the family. For more information please visit Alanis Morissette’s website.

For more information on Souleye please visit: http://www.souleye.net

FOR PRESS INQUIRIES PLEASE CONTACT: CHIP SCHUTZMAN, Chip@mileshighproductions.com, 323.806.0400

Contact:
Chip Schutzman
Miles High Productions
PO Box 93157
Hollywood, CA 90093
323-871-4821
http://www.souleye.net

Vendange Carmel Carmel-by-the-Sea’s Only Wine Themed Hotel Celebrates March Madness Special Offer Every Sunday – Thursday in March

Enter the MARCHMADNESS Promotional Code and Be Rewarded

Carmel, CA, February 20, 2016 -- Vendange Carmel Inn and Suites has partnered with 15 Monterey County wineries to create a unique guest experience, celebrating the bounty of Monterey County’s vineyards. Each winery sponsors one room or suite, providing its own creative touches. From the McIntyre Vineyards room with its impressive 100-year-old section of grapevine to J. Lohr’s wine barrel on the balcony, every winery’s room offers a signature luxury experience. The participating wineries are: Blair, Cima Collina, Dawn’s Dream, Galante, Holman Ranch, J. Lohr, Joullian, Manzoni, McIntyre, Otter Cove, Tudor, Twisted Roots and Ventana.

The rooms have sleek, modern bathrooms, with imported Spanish marble. Sleeping areas have memory foam-top beds, deluxe linens, and high-definition flat screen televisions. The separate Cottage Suite offers 650 sq. ft. of space, with a California King bed, 50” HF television, and kitchenette. It’s the perfect place for a honeymoon or romantic getaway. The Inn offers breakfast daily and wine tasting on weekends.

Vendange is celebrating March Madness with a special discount from March 1 – 31st. Book your stay directly on www.vendangecarmel.com between March 1 – March 31st for a Sunday – Thursday stay and receive 5% off your booking. Must put in promotional code MARCHMADNESS on the website. The 5% off is valid for all rooms except standard Queens.(Offer note valid on holidays and black out days. Promotional code must be entered at the www.vendangecarmel.com website for the discount to apply.)

Vendange is located at 24815 Carpenter Street in Carmel, a short drive away from the Monterey Peninsula Airport, just off of scenic Highway 1, with free parking for guests. It’s minutes from downtown Carmel’s shopping, fine dining, scenic 17-Mile Drive, and the Monterey Bay Aquarium. Telephone 831- 624-6400; email: reservations@vendangecarmel.com

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.vendangecarmel.com

Democracy in the Fields Website launch and Panel discussion with Luis Valdez on April 3rd at the National Steinbeck Center

On April 3, from 2-5 P.M., the National Steinbeck Center will host a website launch and panel discussion, moderated by Teatro Campesino founder Luis Valdez, to formally unveil Democracy in the Fields.

Salinas, CA, February 20, 2016 - On April 3, from 2-5 P.M., the National Steinbeck Center will host a website launch and panel discussion, moderated by Teatro Campesino founder Luis Valdez, to formally unveil Democracy in the Fields. This multi-media project tells the stories of farmworkers who joined Cesar Chavez’s movement forty years ago in the Salinas Valley.

The website features a recently discovered trove of captivating images by award-winning photographer Mimi Plumb. Plumb documented events during the summer and fall of 1975, when a landmark law gave California farmworkers the right to petition for union elections. “Mimi was swept up in the excitement as she watched history unfold. She took hundreds of photos over many months. Then she put the negatives in a box and went on with her life,” notes Miriam Pawel, project coordinator. “Forty years later, she rediscovered the trove of photos, and her curiosity and passion were rekindled. She had taken almost no notes, written down only a handful of names.” The first stage of the website project, adds Pawel, was “to put names to the faces. But as soon as we began sharing the photos, it became clear they were a window into a much larger, important story. Partly because of the memories they evoked, partly because of the transformational nature of that era, and partly because we were showing people photos of loved ones they had not seen in decades.”

In words and pictures, Democracy in the Fields tells the story of Cesar Chavez’s march through the Salinas Valley to spread the word about the historic elections that began in the fields in September 1975, and the impact on farmworkers who discovered their own power. It features workers like Jose Renteria, recruited as a teenager to help in the campaigns of 1975, who grew up to run the UFW’s Salinas office and then to work as Human Relations director of Matsui Nursery; Sabino Lopez, who was an irrigator with a third grade education and became a labor organizer, then deputy director of the Center for Community Advocacy. He was the first farmworker on the board of the National Steinbeck Center. Mario Bustamante is also featured; he left his Mexico City home as a teenager to find his father, followed his father into the lettuce fields, and then into a union that became a social center, a classroom, and a path to power.

The program on April 3rd will feature an online gallery of photos as well as opportunities for participants to peruse the website, add comments, and tell their own stories. The panel discussion, led by Luis Valdez, will feature participants in the movement who are the subjects of the photographs. Timed to be close to Cesar Chavez Day, the event offers an opportunity to revisit the farmworker movement with fresh perspectives and help inform a new generation about the significance and legacy of the farmworker movement in the 1970s.

The project was made possible with support from California Humanities, a non-profit partner of the National Endowment for the Humanities, and the Center for Community Advocacy.

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.steinbeck.org/

Lessons learned from the Hollywood Presbyterian Hospital Cyber-Ransom attack: Top Security Experts Weigh In

A major metropolitan hospital was recently hit with a devastating cyberattack that crippled its operations and put patients lives at risk. The response by hospital administrators took almost a week, but was also wrong on many levels.

Salinas, CA, February 20, 2016 - The purpose of the attack on Hollywood Presbyterian Medical Center was not to steal medical records or personal health information, but rather to seize control of and lock down the hospital's entire computer system and all of its networks.

Known as “ransomware,” the attackers are demanding $3.6 million (or 9,000 in virtually untraceable BitCoins), to release control of its systems back to the hospital.

The hospital's CEO, Allen Stefanek, has responded by saying that the attack appeared to be random and that no patient or employee information is at risk.

According to one of country's leading cyberattack experts, Steve King, chief security officer for Netswitch Technology Management, Stefanek's response was inadequate at best and possibly dangerous.

King said there are four things never to do in case of a breach of this magnitude.

* “Never wait to acknowledge a breach,” says King “The longer you delay, the more it looks like you have something to hide and the less your customers will trust you. A week is crazy-long.”

* “Never insult the public's intelligence by saying that ‘no patient or employee information is at risk’ when it is obvious that if the attackers were clever enough to lock down the hospital's systems, they are certainly capable of stealing the medical records as well.”

* “Never suggest that you were attacked ‘randomly’ as if by some quirk of fate this horrible thing came your way simply out of the blue. It is likely that these hackers targeted the Hollywood Presbyterian Medical Center specifically because they knew their cyber-security defenses were weak or non-existent.”

* “Never pay the ransom,” says King. “Take the hit. Pay whatever you have to in order to re-create it all and button it up so it won't happen again. Then, walk back everything you have said and come clean.”

Mary Siero, an experienced CIO in Healthcare and a prior recipient of the Chief Information Security Officer (CISO) of the Year Award, concurs that companies need to be better prepared for ransomware, which is increasing at an alarming rate.

“Organizations should not assume that the breach is minor without an in-depth assessment and should also not assume that sensitive data has not been breached until they have their assessment,” says Siero. “Hopefully the organization has considered the seriousness of these and other breaches and developed an Incident Response Plan in advance of breaches.”

But Siero also acknowledges that the complexities of networks and organizational systems and the technology consumerization movement has made it difficult to protect from attack on all fronts.

“Security is not a perfect science, it is dependent upon people processes and technology,” Siero says. “It is a mistake for an organization to think they can prevent all types of breaches and as such, detective controls need to supplement preventive controls as part of a comprehensive security program.”

Kim Green, Chief Information Security Officer (CISO) for Zephyr Health Technology, agrees that preventative measures are the best defense against an attack, but that healthcare has always lagged behind other industries in implementing and assuring secure computing environments.

She says the reasons for this are well documented, i.e., inadequate security funding, ineffective security training, unpatched healthcare legacy systems, ability to provide secure systems that do not impact the continuum of care, and system integrations with suppliers and partners who have not undergone proper security assessments.

“First, all businesses should have a sound anti-ransomware policy in effect,” she says. “An anti-ransomware policy is a highly confidential document and differs from incident response and data breach communication policies.

Green says the policy should define: 1) How the business plans to communicate with the attacker. 2) Who the business plans to contact and communicate with during and after the attack, such as the FBI or a security consultancy firm specializing in ransomware cleanup. 3) Whether or not the business plans to pay. If so, how much? 4) Whether or not a data silo and/or offline backups must be maintained. 5) What type of cyber insurance coverage should be maintained.

Both Siero and Green agree that the attack on Hollywood Presbyterian is a wake-up call to the healthcare industry, and that nobody is immune.

“Hopefully they can learn that 1), it can happen to them, 2), an incident response plan is vital and 3) the value of a comprehensive cyber security program is worth every dollar,” says Siero.

Green says implementation of an anti-ransomware policy and defenses are vital, but also providing employees with hands-on, real-world security scenario training in tactics like phishing, baiting and tailgating, are also imperative.

“If you are in the healthcare space and are fortunate enough to have avoided a breach thus far, take a lesson from this event and start investing in your own cyber-defenses right now,” says King “I am sure you are on someone's list somewhere.”

ABOUT STEVE KING
Steve King, COO, Netswitch Technology Management, Inc. was selected for Nine Lives Media’s sixth annual MSPmentor 250. The global list identifies the world’s leading Managed Services Provider (MSP) executives, entrepreneurs, experts, coaches and community leaders. You can see the entire list at: http://www.mspmentor.net/top250

“I am honored to be selected,” said King, COO, Netswitch. “We are pleased that our innovative Managed Security Services platform MADROC, has received so much attention and acknowledgement. MADROC is the first integrated Advanced Threat Defense solution available as a SaaS and we have been overwhelmed by the market response. We will continue to innovate with new advanced threat protections in order to maintain our leadership position and stay ahead of the cyber-criminals and the continually evolving nature of malware.”

The sixth annual MSPmentor 250 list is richer and deeper with MSP executives from across the globe. An associated list, called Locked in the NOC (network operations center), honors MSP Hall of Famers who have made a lifetime impact in the market (http://www.mspmentor.net/top250/noc).

About Netswitch:
Netswitch is a global technology solutions provider, serving businesses of all sizes whose model for success relies upon secure, smoothly running, and fully integrated IT systems.

Netswitch provides next generation Managed Security Services and IT Infrastructure Support in the US and Asia with offices in San Francisco, Chicago, Thailand, Beijing, Hong Kong and Shanghai.

The MADROC® Integrated Security Platform is in use at over 3,000 client sites around the world providing intrusion detection and prevention, advanced behavioral analytics, preemptive breach detection, monitored and managed web firewalls and gateways, security information and event management, managed incident response and remediation and complete audit-ready regulatory compliance.
For more information, please visit us at http://www.netswitch.net/

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.netswitch.net/

Holman Ranch Launches Summer Camp for Adults and Fitness Camp

Holman Ranch announced today its new Summer Camps for Adults and Fitness Camps. Let Nostalgia Reign Supreme! Allow your inner child to meet your outer grown-up by attending one of Holman Ranch’s throwback Adult Camps!

Carmel Valley, CA, February 18, 2016 – Holman Ranch announced today its new Summer Camps for Adults and Fitness Camps. Let Nostalgia Reign Supreme! Allow your inner child to meet your outer grown-up by attending one of Holman Ranch’s throwback Adult Camps! It's like summer camp when you were a kid, except no early bedtime or wake-up calls! Relax, unwind, and disconnect from the stress of the workday world.

Enjoy a number of traditional camp activities, including:

· Nature hikes

· Swimming

· Arts & crafts

· Archery

· Skeet shooting

· Yoga & meditation

· Star-gazing

· Campfires

· Billiards & ping pong

· Dance classes

· Board games

· Barbecues

Plus a number of adult activities, such as wine or olive oil tastings, cooking or winemaking classes, or simply relaxing and reading a book surrounded by nature on our 400-acre historic ranch. And, of course, s'mores at our nightly campfires. Ghost stories optional.

The other great thing about being an adult is you won’t have to rough it in bunk beds or sleep on the ground at this camp. Instead, you'll reside comfortably in one of our 10 remodeled guest rooms or one of our new Glamping tents right on the ranch!

There's just something about s'mores, campfires and star-gazing with friends, both new and old, that makes for an unforgettable summer camp, no matter what your age. Contact us at 831-659-2640 or info@holmanranch.com! Our helpful staff will help you plan your perfect getaway!

Fitness Camps at Holman Ranch
Holman Ranch in scenic Carmel Valley is known for its horses, wines and olive groves, but we are also a great place to boost your fitness and health with our new Fitness Camps!

Packages are available for 2-night minimum stay with 10 guest rooms, with Glamping tents available for larger groups, and can be customized from a selection of the following activities:

· Individual or group fitness classes, offered in a secluded section of the estate amid olive groves and vineyards.

· Yoga or Pilates classes or private sessions with a certified instructor

· Dining options include catering, cooking on your own, and healthy and nutritious meals at nearby Wills Fargo Steakhouse + Bar

· Cooking demos with renowned local chefs

· Classes on nutrition and healthy eating

· Guided hikes on our numerous trails, from canyons to rolling hills

· Swimming and water aerobics in the estate's swimming pool

· Workouts in our fully equipped fitness room with free weights, universal weight stations, elliptical and treadmill cardio machines.

· Customized personal training sessions available.

· Fresh juice and breakfast bars to start your morning off with an energy boost

· Vineyard run/walk, a fun fitness run or walk through the extensive wine vineyards on the 400-acre grounds

Call our friendly and experienced staff to tailor your or your group’s health vacation to your goals! (831) 659-2640 or info@holmanranch.com

Wine Caves:
The winery at Holman Ranch, located in The Caves, is completely underground in order to take advantage of the natural cooling and humidity held below. The 3000 square foot area maintains a constant temperature of 58˚F-60 ˚F and contains four 750 gallon tanks, four 1200 gallon tanks, and four open top tanks that can hold two tons each. One hundred (100) French oak barrels are maintained year round. Winery operations such as destemming, pressing, fermenting and aging take place within the cool environment of The Caves, while bottling is done directly outside using a mobile bottling line. During harvest, 6 to 8 tons of grapes a day are processed. This may seem low but it is due to the fact that harvesting hours are between 7am to noon on any given day. Grapes are hand picked and loaded into half ton bins, transferred to the winery by tractor and then moved by forklift to the destemmer. White wines take around three weeks to ferment at 50˚F and are bottled in February, while red varietals ferment for two weeks and are bottled in early June. All skins, seeds and stems are composted and returned to the fields. Slow months for our winery are June, July and August with the busiest time being September. The winery will produce 3000-5000 cases annually.

Vineyard & Winery Background:
Located at the north eastern tip of the Carmel Valley Appellation, the family-owned Holman Ranch resides approximately 12 miles inland from the Pacific Coast. Immersed in history and romance, the ranch has not only proven to be an excellent growing location for our vineyards but also for the Tuscan varietal olive trees which have flourished under the temperate climate.

Our estate-grown wine varietals are planted on approximately 21 acres of undulating terrain.

The wines produced are unfined and crafted to deliver the true varietal of the grape from harvest to bottle.

The climate and terroir of the appellation has played a critical part in the success of our wines. The warmth of our inland valley coupled with the cooling marine layer has established itself as an ideal microclimate for the production of Pinot Noir and Pinot Gris. Our Burgundy Clones have thrived from the perfect blend of ideal climate, southern exposure and thin rocky soils.

Holman Ranch Tasting Room:
Holman Ranch’s Carmel Valley tasting room offers the perfect backdrop to swirl, sip and savor the different complexities of Holman Ranch Vineyard and Winery wines. There is something for everyone (4 varietals in fact), from the full-bodied Pinot Noirs to the light, fruity flavors of our Pinot Gris and lightly oaked Chardonnay. Holman Ranch also offers estate grown and bottled Olive Oil available for tasting and purchase at the Tasting Room.

The Tasting Room showcases the estate wines of Holman Ranch which includes our Pinot Noir, Pinot Gris, Chardonnay, Sauvignon Blanc, and Rosé of Pinot Noir. Carefully hand-harvested, cold pressed and bottled, the Extra Virgin Olive Oil produced from the fruits of our Tuscan trees has a delightful spice followed by a buttery finish.

Three tasting flights of three wines each (White, Mountain and Pinot Noir) are available 7 days a week. The Tasting Room also holds a series of cooking demos called In Your Backyard. For more information, call (831) 659-2640.

Olive Grove:
Holman Ranch has its own distinctive olive grove located on a south facing hill of our vineyard. The grove is comprised of 100 trees with multiple cultivars planted. These cultivars consist of 25 Frantoio, 25 Leccino, 10 Mission, 25 Coratina, 5 Pendolino, and 10 Picholine, all of which were originally planted in 2194 in a Carmel Valley orchard then replanted at Holman Ranch in 2007. These mature olive trees allowed us to produce olive oil right away. They are planted in shale for the best production and harvesting results possible. We harvest our fruit by hand in December, which is then milled, producing a superb, high quality product. Although the Olive Grove is not certified organic, we do employ organic practices when farming our trees. Our mill, however, is certified organic. An interesting fact is that olive trees are alternate bearing, which means that one year they may produce 650, 375ml bottles worth of oil, while next year they may produce only 50, 375ml bottles.

Holman Ranch Background:
Holman Ranch: Where the Past is Always Present. Tucked away in the rolling hills of Carmel Valley, Californian historic Holman Ranch provides a unique and memorable setting for weddings, special events, family gatherings, corporate retreats, and team-building events. With its charming gardens, stunning mountain views and serenity, this private estate affords old-world charm while providing modern day conveniences. This stunning Property includes a fully restored stone hacienda, overnight guest rooms, vineyards, olive grove, horse stables and more. www.holmanranch.com

Contact:
Marci Bracco Cain
Chatterbox PR
Salinas, CA 93901
(831) 747-7455
http://www.holmanranch.com

Conscious Singer-Songwriter Idalee Releases Debut EP Starting Now March 4th

Bonus Single “Heal” & Accompanying in-Prison Music Video out February 12th

Los Angeles, CA, February 11,2016 - Topher Hall aka Idalee marks a new beginning in the search for redemption and second chances. After overcoming a near death experience, the singer-songwriter changed his ways to leave the darkness behind and start over with a music project unlike any other.

After visiting Muskegon Correctional Facility in Michigan, Idalee was deeply moved by what he saw. This trip inspired the lead single “Heal,” a raw, personal ode about redemption.

Teaming up with Prison Fellowship, Idalee was granted exclusive access to a Texas prison to record the collaborative music video for “Heal” with a prisoner band for an insider’s look into each of the prisoner’s emotional testimonials and deep connection they had with the song.

Idalee takes influence from Nirvana, Elvis Costello, Weezer, Imagine Dragons, and Beck. The debut EP was produced by Will Brierre (The Killers’ Grammy-nominated Hot Fuss, Imagine Dragons’ Nightvisions,) and mixed by Ethan Kauffman (Ryan Cabrera).

Starting Now is a folk-pop personal project about rediscovering greater purpose and soul-searching that embodies the talented singer-songwriter and will captivate listeners.

Starting Now will be available for presale February 19th.

Download “Heal”

Watch ‘”Heal” Music Video (PRIVATE LINK)

Follow Idalee:
http://idalee.com
https://www.facebook.com/idaleemusic
https://twitter.com/idaleemusic
https://www.youtube.com/channel/UC_Z-jLIWT0qmYhBG8JcSgQw/feed
https://www.instagram.com/idaleemusic/

Contact:
Chip Schutzman
Miles High Productions
PO Box 93157
Hollywood, CA 90093
323-871-4821
http://idalee.com

9 Signs Your Brand Stinks: Free Whitepaper Can Turn Your Business Around

You’re probably familiar with department store magnate John Wanamaker’s legendary saying: “Fifty percent of my advertising is wasted; I just don’t know which fifty percent.” If that statement weren’t so accurate, we might laugh a little harder.

Madison, WI, February 08, 2016 - The fact is, the Advertising Research Foundation reports that businesses waste between $30 and $50 billion each year on ineffective marketing. And the primary cause of all those dollars being flushed down the toilet? Marketing and communications efforts that are not based on a solid foundation of brand strategy.

In other words, brands that stink.

Accountable marketing—marketing with a return on investment—starts with a fundamental understanding of your brand. Without it, you’ll have no road map to guide your marketing and communications efforts.

It wouldn’t be a stretch to say that all businesses and organizations would like to see a better return on their marketing and communications investment. Yet very few businesses see the direct connection from a solid and focused brand strategy and improved marketing results.

But what if every dollar you spent on marketing and communicating your company’s offerings would return more than one dollar each time you engaged in a marketing activity or event? Wouldn’t you be much more active in marketing your products or services? Of course.

Most companies’ marketing efforts are neither efficient nor effective. That’s because they don’t have a strategic basis on which to find a foothold. In other words, their advertising and other marketplace communications are not based on a solid brand strategy—a strategy that will illuminate the “one thing” that makes their offerings better or different or more relevant or more authentic than the competition.

Does your brand stink? Is your business leaking marketing dollars? Does your business lack a unified brand strategy?

Click here to download the free whitepaper, 9 Signs Your Brand Stinks. Or visit www.How-to-Branding.com to discover how you can stop throwing marketing money out the window.

How-to-Branding.com is the online do-it-yourself branding resource from BrandXcellence for small businesses, entrepreneurs, and marketing executives that want to improve their marketing and communications results through a more clear and focused brand platform. Unlike traditional consultants or agencies who “do it all for you” and deliver a brand that may not convey the results you expected, How-to-Branding.com believes that no one knows your brand better than you. So we offer brand workshops and other tools, plus a website packed with tips, techniques, and ideas to grow your brand—and your business so your company can arrive at an actionable brand strategy more efficiently and effectively and so you can increase revenues for your business.

Contact:
Michael DiFrisco
BrandXcellence
7001 Reston Heights Dr
Madison, WI 53718
920-379-6405
http://www.How-to-Branding.com